Meet our Founder, Brynley! She provides the passion, inspiration, and energy our team needs as we serve clients ranging from local small businesses to global brands. Her vision for ByFarr has led the business for over 12 years and from one team member to the team we have today. When she’s not leading ByFarr, you’ll find her training for triathlons, spending time out on the water with her family, or collecting shells along the South Carolina and North Carolina coastlines.

Laura grew up just down the road in Lexington, South Carolina, and as the daughter of an artist and an accountant, she knew she wanted to meet in the middle and be a graphic designer since she was 7 years old. She stayed close to home and attended the University of South Carolina, graduating with a degree in Visual Communications. She was Brynley’s first hire at ByFarr in 2012, and as been on the team ever since. Laura loves to read, write, and travel (bonus points if she can do all three at the same time!) As the Creative Director at ByFarr, she works closely with the design team to make sure that they collectively meet all of our clients’ visual needs.

LOCAL FAVORITES

Trail: Timmerman Trail
Restaurant: Lula Drake
Local Event: Cottontown Art Crawl

Katie-Grace graduated from The University of South Carolina’s Darla Moore School of Business with a double major in Marketing and Management. Throughout all four years in college, she worked in the mortgage industry, where she fine-tuned her skills for all things operations. Katie-Grace, affectionately known as “KG” at ByFarr, brings a fresh perspective to the team. Katie-Grace is a die-hard college football fan and loves cheering on her Gamecocks every chance she gets. When she’s not at a game, she loves spending time on Lake Murray and hanging out with her Golden Retriever, Banks.

Georgetown native Patrick serves as our brilliant media lead, and has acquired over 12 years of experience in the field of visual communications. He graduated from The University of South Carolina with a BA in Visual Communications, and later moved to Portland, OR where he attended film school. Patrick loves spending time in the great outdoors by biking, hiking and camping; preferably all while having a camera in hand.

LOCAL FAVORITES

Cocktails: 929 Kitchen & Bar
Food Truck: Cheese & Thank You
Activity: Biking at Fort Jackson

A writer who grew up across the South, Robin is happiest when dabbling in the intersection of creativity and analytics. She earned her bachelor’s degree in English at the University of South Carolina before graduating with her master’s in creative writing from the University of North Carolina at Greensboro. There, she served as managing editor of The Greensboro Review and honed her skills in writing, editing, and revising with publication in mind. After leaving UNCG, she began working for the SC Department of Commerce, where she gained experience in digital marketing, big-picture strategizing, and brand management. She is excited to bring her know-how and genuine passion for all things marketing and writing to the ByFarr team and discuss the intricacies of 17th century literature with her crewmate Katherine!

LOCAL FAVORITES

Brewery: Savage Craft
Activity: Soda City Market
Coffee shop: Curiosity

Katherine is from Cincinnati, OH, and attended Furman University for her bachelor’s degree in English Literature and Language, and received her master’s degree (MMC) in Strategic Communications from The University of South Carolina. Her extensive research background and innovative marketing ideas help keep our clients on-trend, bringing a fresh perspective to our team. Katherine is a passionate reader, writer, and problem-solver. In her free time, Katherine loves to read books by her favorite author Jane Austen, chat with her crew mate Robin, and get a fresh manicure.

LOCAL FAVORITES

Dinner Spot: 929
Hiking Spot: Sesquicentennial State Park
Coffee Spot: Indah

Meet Ryan, our Junior Designer born and bred here in the heart of Columbia. His local roots give him a deep understanding of our community and its unique culture. He graduated from Charleston Southern University with a bachelor’s degree in Graphic Design while competing on the gridiron as a Division 1 Football student-athlete. He has a knack for designing layouts, branding, and other visual content that are visually appealing and communicate the client’s message effectively. In his free time, he enjoys playing basketball at a local gym, spending time with his family, and watching NBA/NFL/CFB games. When he’s not designing, Ryan is a man of many talents. He records music as a Hip-Hop artist under the stage name “FLEM.”, showcasing his creativity in a different form.

LOCAL FAVORITES
Food joint: Railroad BBQ
Shopping: Old Skool Outfitters

Sailor joined the ByFarr team on Christmas morning, 2020, and enjoys the position of First Mate to Captain. She lives in Chapin with Owners Brynley and Chris. Sailor loves being by the water whether it’s a sailboat ride on Lake Murray or manning the dock while her favorite humans swim in the water. Her jobs at ByFarr include sleeping under the bed in her crate, enthusiastically greeting everyone upon her arrival, and providing background entertainment during Zoom calls.