The Happy Cafe‘s identity is inspired by Sue and her passion for feeding people [delicious food] and loving on them. We wanted their main mark to ooze the warmth that we felt entering their space. We hand lettered The Happy Cafe into a shape of a heart representing their tag line – “food, family, love.” The sub marks are in the same style – clean yet warm. Polka Dots are inspired by the table cloths and the complimentary green comes from the color on their walls.
Photography by Kickstand Studio.
Website copywriting by Ralph Matthews.
- Rebranding of The Happy Cafe
- Sub-branding of Sue's Caramel
- Packaging design
- Web Design
- Signage Design