I used to measure my/ByFarr’s success by finances and by who we were working for. Thank goodness, my mindset has changed on this over the years. Of course, you need money to make your business work but more importantly, you need people. People over profits—I had it wrong there for a few years…
It all started once we moved ByFarr into the space that we currently reside in on Gervais Street. I quickly had more work than I could handle on my own, and I needed an extra set of skilled hands in the shop. I had no idea how I was going to find someone that could do the work and that I could trust. Back then, Chris and I used to frequent the Barnes & Noble on Harbison. We’d sit, drink coffee and peruse magazines (design for me, boats for him). One night, instead of Rhys checking us out, a cute, button-nosed, recent USC college graduate helped us with our purchases. She noticed my design magazines and asked if I was a designer. I said yes, and she asked if she could give me her portfolio. Thank goodness that I kept the sticky note with her website on it that she handed to me that night!
The rest is history, or around 1,435 days / 56,000 hours / 5 years to be a bit more exact.
Laura Windham loves Harry Potter, Beyonce, interior design, curiosities and travel. She dislikes awkward situations, cupcakes and reggae. She’s incredibly talented, PATIENT, smart (both with books and people) and deserves the best. In the past 5 years she has experienced the raw, unedited footage of a small business growing and yet she’s still here. She’s been through people coming and going, held down the fort while I’ve had 2 babies, moved a letterpress across the southeast, and completed thousands of design projects. She’s not only my teammate—she’s my family.
Thank you, Laura, for standing by me when it wasn’t easy, for hugging me when I cried, for coming up with creative solutions, for being a ridiculously good designer, for holding me accountable, for staying hours after closing when you could have easily left, for never giving up, for championing and protecting the mission of ByFarr, for loving my children, and for being someone that I trust. You are an incredibly strong and talented woman, and I am humbled to work alongside you.
I know that one day we may not work together shoulder-to-shoulder, and that’s hard for me to think about. But for now, I’m going to cherish it. Thank you for an amazing 5 years—I can’t wait to see what the next 5 hold!
Thoughts from Laura:
“I was raised in an artist’s household, and have been surrounded by creativity from day one. My analytical brain could not wrap around the pursuits of drawing or painting, however, so when I was a young child of 9, my father bought me the very first edition of Photoshop that was ever released. I played with filters, made CD covers for my burned CDs, and generally learned the ins and outs of photoshop before I even reached middle school. I count myself so lucky for this early exposure—I knew I wanted to be a designer from that very young age.”
“I love that every day is different at ByFarr. No day is ever, ever the same. The people we have met over the years that we get to work for and love on are so varied in their careers and personalities. Just seeing how we can serve each one of such a broad array of humans is one of my favorite things about my job.”